Joe Martin has been named senior VP/GM of the BPH Therapy Business of American Medical Systems (Minneapolis). Most recently, Martin was the CEO of Milestone Scientific. American Medical Systems is a supplier of medical devices and procedures to cure erectile dysfunction, benign prostate hyperplasia, incontinence, menorrhagia, prolapse, and other pelvic disorders in men and women.

Jane Gilbert has been named president/CEO of The ALS Association (Calabasas Hills, California). From 2005-2008, Gilbert was senior VP for chapter operations for the American Red Cross. "The ALS Association is a recognized leader in the fight against ALS, and as the new president and CEO, I will make sure that we earn that distinction everyday," Gilbert said.

• Blue Shield of California (San Francisco) reported two additions to its senior management team, promoting Rob Geyer and Janet Widmann to senior vice president. Geyer, previously VP of customer service & claims, was named senior VP of customer operations. Widmann, previously VP of CalPERS, Labor, Public and Strategic Accounts, will now be senior VP responsible for her previous portfolio as well as all product development for mid-size and large business groups. Blue Shield of California, an independent member of the Blue Shield Association, is a not-for-profit health plan.

Mark Watson will become the executive director of the Radiological Society of North America (RSNA; Oak Brook, Illinois) on April 1. Watson has been assistant executive director for finance and administration at RSNA for the past 15 years. RSNA is an association of more than 42,000 radiologists, radiation oncologists, medical physicists and related scientists committed to excellence in patient care through education and research.

Veteran journalist Bill Scanlon has joined NanoLogix (Hubbard, Ohio) to coordinate publicity in advance of major news. For the past 18 years, Scanlon worked at the Rocky Mountain News, until its closing last month. NanoLogix is focused primarily on medical diagnostics.

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