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Traditional Chinese Medicine Gets to Drug Discovery Roots

By Trista Morrison

Friday, March 23, 2012
Decades of improvement in drug discovery technology have failed to improve productivity, and with the patent cliff now at hand, some pharma firms are adopting a back-to-basics approach. When it comes to getting back to basics, Traditional Chinese Medicine is "about as low-tech as it comes," said David Kolb, founder and CEO of Insero Health Inc.

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