A Medical Device Daily

TBI/Tissue Banks International (Baltimore) reported it has developed an Ocular Services Division to replace the Tissue Distribution and Information Center at the organization.

The group will continue to provide a high level of customer service to ophthalmic surgeons, as well as coordinate the exchange of information between recovery partners and TBI operations divisions.

TBI Ocular Services will lead a new program that emphasizes local customer service, using TBI's network of recovery partners and affiliates to implement follow-up in the field. This gives surgeons across the country the opportunity to have in-depth, face-to-face communications with TBI to ensure we are meeting their tissue needs.

New communications and customer relationship management tools will allow TBI Ocular Services to improve the level of service offered to TBI's global network of customers. For example, new and enhanced follow-up procedures will extend the opportunity for surgeons to provide more detailed feedback to TBI. A focus on one-on-one interaction between surgeons and Ocular Services representatives will provide more reliability for customers and lead to stronger customer relationships.

The unit will be led by Sameera Farazdaghi, who has extensive experience in eye banking, and has held various positions at other eye banking organizations and with TBI. She holds a Bachelor of Science in Microbiology and a Master of Public Health.

In other new ventures, Keith Houlihan, President/CEO of Sanomedics International Holdings (Miami) reported the launch of Sanomedics Development, to be led by Abhishek Shrivastava, CTO. A wholly owned subsidiary of Sanomedics International Holdings, Sanomedics Development will be an incubator for identifying and swiftly bringing to market healthcare-focused solutions in information technology, software, medical devices, services and tele-health applications. These new solutions for the healthcare industry are anticipated to reduce cost, increase quality and improve healthcare efficiency overall.