Public relations, corporate communications and investor relationsprofessionals will have an opportunity to learn how to moreeffectively work with the editorial staff of BioWorld Today in ateleconference sponsored by PR Newswire on Sept. 25, 1996.

Key individuals who are responsible for the dissemination of news tothe biotech community will learn how the publication defines itscoverage, the best way to pitch a story and much more. SeniorManaging Editor Lynn Yoffee will answer questions in a one-hoursession, beginning at 2 p.m. EST.

To participate, call (800) 289-0579 for a reservation by Sept. 20,1996. Use the confirmation code 269307. A teleconferencing phonenumber will be faxed to you prior to the conference call. Then justdial in and listen, or ask questions. n

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